Wyjazd integracyjny, Summer party
HOW WE DRAGGED OUR CLIENTS TO THE BOTTOM?
01.-
Project overview
Wishing to both integrate and familiarize 300 foreigners with the most beautiful places in Krakow and the surrounding area, we created a concept for the setting of a 3-day conference. We combined the contrast of Polish legends with Disney cartoons. The conference was set against a background of the most beautiful parts of the city and its surroundings. We started slowly with an urban chillout (zone) in the center of the former capital of Poland. We explored the most beautiful corners of the city to find the ring of St. Kinga, which doubled as a pass to the ‘Decent to the Bottom’. The campaign ended with the ‘Disney Goes Mad’ event that took place 125 meters underground in the ‘Wieliczka’ Salt Mine.
