Roadshow
NEW TV PROGRAM PROMOTION
01.-
Project overview
Goka Bridal Salon hit the Polish roads! For 10 days, together with TLC television, we co-created a promotional campaign for the new TV program. The red bus visited 8 cities: Radom, Kielce, Zabrze, Opole, Łódź, Toruń, Olsztyn and Gdynia. The guests participated in the filming of the "live" program and could also use expert’s services. There was a hairdresser, a make-up artist, a manicurist and an expert from the wedding dress salon on site. Our agency was responsible for branding, hostess and announcer services.
